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Plan B Burger
Identity and product photography for a burger brand, with a shooting approach specified alongside the visual system rather than after it.
- Client
- Plan B Burger
- Role
- Creative Direction
- Categories
- Brand Identity, Product Photography
- Services
- Brand Identity, Product Photography
Overview
The photography brief was written with the identity: the same angles, the same distance, the same light, so a menu board and a social post are visibly the same brand.
Rules were kept few and concrete enough that the client can brief a shoot without the studio present.
Credits
- Creative DirectionAbdulla Ali